Trump Mobile: Inside Trump’s New Phone Plan and T1 Smartphone
June 16, 2025 • 3 minute read.
What Is Trump Mobile?
Trump Mobile is the latest branded venture from the Trump Organization, bringing a unique, value-packed wireless plan and a gold-colored smartphone called the T1 to American consumers. While the Trump family is not directly operating the service, they are licensing their name to a new wireless provider powered by Liberty Wireless.
Unveiled at Trump Tower, Trump Mobile promises unlimited talk, text, and data for $47.45 per month—dubbed “The 47 Plan” in honor of Donald Trump’s presidency as both the 45th and 47th president of the United States. The plan also bundles perks like roadside assistance, a telehealth service, and device protection, all under a distinctly patriotic brand.
Key Features of the 47 Plan
For $47.45 monthly, Trump Mobile subscribers receive:
- Unlimited calls, texts, and data nationwide
- Access to Liberty Wireless’s extensive 5G network
- U.S.-based customer service center (reportedly in St. Louis)
- Free roadside assistance
- Telemedicine access and pharmacy benefits
- Device warranty plans
This monthly rate is notably higher than budget plans from competitors like Visible ($25/month) and Mint Mobile ($30/month), but Trump Mobile emphasizes its added services, “patriotic values,” and exclusive branding.
The T1 Smartphone: Specs and Design
Gold-Colored and Made in the USA
Trump Mobile is also launching the T1 smartphone, a gold-plated Android device manufactured in the United States. The T1 retails for $499, with a $100 down payment option. Design highlights include a gold metal case, an etched American flag, and the iconic “Make America Great Again” campaign slogan on the display.

T1 Specifications
- 6.8-inch AMOLED screen
- Android 15 OS
- 16MP front (selfie) camera
- 50MP main rear camera
- 12GB RAM, 256GB internal storage
With these features, the T1 aims to offer a premium experience in both performance and appearance, catering to fans who want a smartphone reflecting their values and identity.
Trump Mobile’s Business Model: Licensing, Not Manufacturing
Like many recent Trump-branded ventures—such as sneakers, watches, Bibles, and even a memecoin—Trump Mobile is a licensing partnership. The Trump Organization itself is not involved in the design, manufacturing, or direct sale of these products, but instead licenses the Trump name to partner companies.
The website clearly notes:
“Trump Mobile, its products and services are not designed, developed, manufactured, distributed or sold by The Trump Organization or any of their respective affiliates or principals.”
This strategy limits the Trump Organization’s financial risk while capitalizing on strong brand loyalty among its target market.
Public and Ethical Reactions
The Trump family’s ongoing expansion into tech and mobile services has raised questions about ethics, especially with Donald Trump back in the White House. Some critics point out the potential for conflicts of interest and the challenges of navigating branding, regulation, and political influence.
Still, Eric Trump emphasized in a statement:
“Hard-working Americans deserve a wireless service that’s affordable, reflects their values, and delivers reliable quality they can count on.”
While Trump Mobile is pitched as a service “for Americans, by Americans,” it remains to be seen whether the brand can attract users outside the loyal MAGA base. Historically, some past ventures—like the American Idea hotel chain—failed to gain mainstream traction, but the Trump family has enjoyed success in licensing and tech products in recent years.
How Does Trump Mobile Compare to the Competition?
Pricing vs. Value
At $47.45/month, Trump Mobile is more expensive than several competing unlimited plans from mainstream carriers and MVNOs (Mobile Virtual Network Operators). However, the Trump Mobile plan is bundled with additional perks (roadside, telehealth, device protection) and branded for consumers who want to align their purchases with their political or cultural values.
Coverage and Customer Service
According to the official website, Trump Mobile promises “the same coverage as the 3 nationwide phone service carriers” by leveraging Liberty Wireless’s infrastructure. The service also highlights U.S.-based customer support—a key selling point for those seeking domestic assistance.
Final Thoughts: Is Trump Mobile for You?
Trump Mobile represents another bold move by the Trump Organization to extend its brand into new markets, this time aiming for tech-savvy, value-driven consumers. With patriotic branding, bundled perks, and the promise of U.S.-based support, the company is betting on loyalty and identity as much as technology and price.
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